Smarter, Faster, Connected

MarkApp powers programmatic advertising across web, mobile and CTV through a proprietary ad exchange and top-tier DSP/SSP integrations. We drive AI-driven monetization for publishers and help brands scale with DCO, real-time analytics and precise targeting.

SOLUTIONS

Innovative AdTech Solutions

Programmatic Media Buying

Run full-funnel campaigns across Web, Mobile Apps, and CTV using CPM, CPC, or CPA buying models. Deploy, optimize, and scale with transparent controls and premium supply access.

Contextual and Cookieless Targeting

Privacy-first targeting built for a post-cookie ecosystem—ideal for CTV and in-app environments. Activate relevance using content, device, and environmental signals without relying on IDs or personal data.

Omnichannel and Cross- Device Orchestration

Unify reach and frequency across screens and formats with coordinated messaging and smarter sequencing. Maintain consistent audience strategy while optimizing performance across environments.

Self-Serve DSP or Managed Execution

Choose the operating model that fits: self-serve control for experienced teams, or managed execution for faster launch and ongoing optimization. Full transparency across setup, pacing, and outcomes.

OUR PRODUCTS

Awesome Features

Pantheon Contextual Intelligence Engine Programmatic activation powered by real context, not cookies. We enrich every impression with content, device, and environmental signals to maximize relevance, brand safety, and performance across CTV and mobile apps.

Harion Omnichannel Performance and Branding Platform Our DSP built to execute both branding and performance campaigns within a unified omnichannel environment. Full control over buying, optimization, and outcomes across CTV, mobile, and web, with a strong focus on ROAS and efficiency.

MarkDash Reporting and Partner Operations Platform A centralized platform for reporting, insights, and operations. Real-time visibility across performance, optimization, and financial workflows, transforming complex data into actionable intelligence.