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Why Social Video and CTV Are Converging Into One Video Economy

May 11, 2026/

Explore how social video and CTV are converging into a unified video economy and how MarkApp enables advertisers to activate performance-driven campaigns across every screen. The industry continues to compare social video and Connected TV as competing channels. In reality, the market is moving toward...

MarkApp x VIZIO Ads: Expanding Premium CTV Reach Across Smart TV Environments

May 11, 2026/

MarkApp partners with VIZIO Ads to expand premium CTV reach, enabling smarter audience activation, contextual targeting, and scalable advertising across connected TV environments. Connected TV continues to reshape the global advertising landscape, with smart TV environments becoming one of the most valuable channels for premium...

MarkApp x Lovin Dubai: Unlocking Premium Local Reach at Scale

April 13, 2026/

MarkApp partners with Lovin Dubai to expand premium local reach across the UAE, enabling high-impact, contextual, and performance-driven campaigns across web, mobile, and CTV. As digital advertising becomes increasingly global, the value of strong local media environments continues to grow. MarkApp’s partnership con Lovin Dubai...

MarkApp x Covatic: Smarter Audience Intelligence for CTV and Mobile

April 13, 2026/

MarkApp partners with Covatic to enhance audience intelligence, enabling privacy-first targeting and improved performance across CTV, mobile apps, and web environments. As identity signals continue to fragment, advertisers are rethinking how they understand and reach audiences across devices. MarkApp’s partnership con Covatic introduces a new...