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MarkApp Becomes an Official Google Certified Buyer

May 20, 2026/

Today, we are proud to announce that MarkApp is officially recognized as a Google Authorized Buyer through our omnichannel buying platform, Harion DSP,  reinforcing our commitment to scalable, high-quality, and performance-driven media execution across global markets. Trust, transparency, and technical compliance have become critical differentiators...

MarkApp x Nexxen: Expanding Connectivity Worldwide

May 18, 2026/

MarkApp partners with Nexxen through both Harion DSP and Pantheon SSP, enabling global omnichannel activation, contextual monetization, and smarter programmatic connectivity across CTV, mobile apps, and web. Through this integration, we are connected with Nexxen in two directions: via Harion DSP on the advertiser and...

Agentic Markets: The Next Evolution of Programmatic Advertising

April 30, 2026/

Explore how agentic markets are transforming programmatic advertising in 2026, enabling autonomous decision-making, smarter bidding, and scalable performance across CTV, mobile apps, and web. Programmatic advertising has always been driven by automation — but in 2026, automation is evolving into autonomy. The emergence of agentic...

MarkApp x Covatic: Smarter Audience Intelligence for CTV and Mobile

April 13, 2026/

MarkApp partners with Covatic to enhance audience intelligence, enabling privacy-first targeting and improved performance across CTV, mobile apps, and web environments. As identity signals continue to fragment, advertisers are rethinking how they understand and reach audiences across devices. MarkApp’s partnership con Covatic introduces a new...