OTT & CTV Trends in APAC: The Rise of a Digital Entertainment Powerhouse

The Asia-Pacific (APAC) region has emerged as a dominant player in the global Over-the-Top (OTT) and Connected TV (CTV) market. Markets like Singapore, Indonesia, Japan, and China are not only seeing exponential growth in streaming consumption but also leading the charge in adtech innovation. Here’s a closer look at the trends shaping the OTT and […]
MarkApp & WedoTV: A Strategic Collaboration in the Expanding CTV/OTT Ecosystem

MarkApp, a leading adtech provider with a strong presence in Central and Eastern Europe (CEE) and the United Kingdom, continues to strengthen its global footprint through strategic partnerships. Among its most impactful collaborations is its engagement with WedoTV, a rapidly growing Video-On-Demand (VOD) publisher with a significant presence across the European Union (EU) and the […]