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Why Social Video and CTV Are Converging Into One Video Economy

May 11, 2026/

Explore how social video and CTV are converging into a unified video economy and how MarkApp enables advertisers to activate performance-driven campaigns across every screen. The industry continues to compare social video and Connected TV as competing channels. In reality, the market is moving toward...

MarkApp Heads to POSSIBLE Miami 2026

March 7, 2026/

MarkApp will participate in POSSIBLE Miami 2026, one of the most influential gatherings of marketing and advertising leaders in North America. The event, taking place April 27–29 in Miami Beach, brings together global brands, agencies, technology providers, and media companies to explore the future of...

Android XR: Transforming Digital Advertising Through Extended Reality

December 12, 2024/

Extended Reality (XR) has been a buzzword in the tech industry for years, representing the convergence of Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR). As XR technologies mature, Android, with its extensive ecosystem and open-source nature, has stepped into the forefront with...