Products
Programmatic is done chasing volume. The next value pool belongs...
Products
Connected TV is now the fastest-growing channel in digital advertising....
Products
Google retired its cookie replacement in late 2025. The lesson...
Products
The demand side is entering its agentic era. The DSPs...
Events
MarkApp is proud to announce that Pantheon, our real-time contextual...
Self-Improvement
When people talk about burnout in advertising, they usually focus...
Beyond News
Curated programmatic marketplaces are reshaping digital advertising by prioritizing quality,...
Beyond News
The 2026 World Cup is the largest single advertising window...
Beyond News
Retail media is evolving into a broader commerce-driven advertising ecosystem...
News
Today, we are proud to announce that MarkApp is officially...
Beyond News
Premium Arabic CTV inventory is rapidly growing across MENA as...
Partnerships
MarkApp partners with Nexxen through both Harion DSP and Pantheon...