MarkApp and Adform Establish Strategic Partnership in European Digital Media Space
MarkApp and Adform, two leading names in the digital advertising landscape, have announced a new strategic partnership to enhance digital media activities across the European region. The collaboration aims to deliver innovative solutions for advertisers and publishers, focusing on all types and formats of web, mobile app, and Connected TV (CTV) inventories. By leveraging Adform’s […]
MarkApp Media & Portuma: Pioneering Programmatic Media Collaboration
The digital advertising landscape is evolving at an unprecedented pace, with new technologies and platforms emerging to reshape how brands connect with consumers. Among the leaders in this space are two innovative companies—MarkApp , an AI-driven powerhouse specializing in mobile app and connected TV environments, and Portuma, a Turkish-based ingame advertising platform with a revolutionary […]
The Surge of Mobile App Programmatic Advertising and the Hype of Gaming Apps
In recent years, mobile app programmatic advertising has emerged as a dominant force in the digital marketing landscape, reshaping how advertisers connect with users and how publishers monetize their apps. The hype surrounding gaming apps, in particular, has underscored this shift, as they become central to both user engagement and revenue generation. At the heart […]
Pulsepoint Partners with MarkApp to Revolutionize Healthcare Marketing with Advanced SSP Integration
In a significant move set to redefine the landscape of healthcare marketing technology, Pulsepoint, a leader in digital media solutions, has announced a strategic partnership with MarkApp Media Ltd. This collaboration is poised to elevate Pulsepoint’s healthcare media plans by integrating MarkApp’s sophisticated Supply-Side Platform (SSP) capabilities, resulting in unparalleled cross-device targeting efficiency and enhanced […]
Zmaticoo Receives Google SDK Index Certification & Sets New Standards in Programmatic Solutions of MarkApp
In a significant milestone for the digital advertising industry, Zmaticoo has proudly announced its attainment of the Google SDK Index Certification. This recognition solidifies Zmaticoo’s position as a leader in delivering cutting-edge programmatic solutions. The certification underscores Zmaticoo’s unwavering commitment to maintaining the highest standards of quality, reliability, and performance for its partners and clients […]